1. We are athlete focused – dogs and mushers first
  2. To be fiscally responsible to stakeholders and partners
  3. To work as one team to value fairness, inclusion, excellence and fun
  4. To value the contribution of and support our members, sponsors and volunteers
  5. To be respectful of the environment and cultivate sustainable practices
  6. To respect tradition and history while embracing change and growth
  7. To operate in an open and transparent manner